noi•r•em /‘noy-re-um/  a couture and conceptual streetwear brand representing inner city culture with an urban lifestyle. Created with origin, creativity and passion, ”NOIREM” derives from the West Philadelphia street named “Merion” spelled backwards, in which our Lead Designer “Sean Shiz R” @mynameisshiz grew up on. The signature logo feature street light and telephone poles, urban blight, and a unique “WP 19131” zipcode origin to represent the brand’s mission, with true inner city culture and an urban lifestyle aesthetic.